Elshan Aslanov

A Senior Digital Marketing Specialist with 5+ years of experience. Cooperating with both local and international brands

SEO

SEM

PPC

Paid Media Advertising

Work Experience

Identifying the necessary processes, strategies, and tactics to execute the digital strategy
Creating and using specific audiences for different campaigns
Developing a universal perspective to performance measurement of web platforms by certain reports and recommendations
Identifying and monitoring issues of the website and apps
Reporting the results of oveall traffic, events and conversion
Executing multipurpose A/B tests
Tracking and segmenting of user data (from the website, apps, and customer lists)
Dealing with digital ecosystem of the company
Dealing with development processes of new website and apps
Dealing with retargeting and remarketing to increase the efficiency of main campaigns

Creating and executing digital marketing strategies of all 3 brands

Creating and managing campaigns with multiple purposes

Managing several campaigns on social media and Google

Segmenting and using CRM data to improve efficiency of campaigns

Tracking and analyzing the effect of main digital strategy on campaigns

Reporting the results of conversions, ROI and other performance KPIs

Holding proven track records of using data-led insights

Creating and implementing a search engine optimization strategy

Promoting posts on social media with the associated websites

Executing A/B test to get certain data about campaigns

Using remarketing and retargeting to improve effectiveness of some campaigns

Executing main digital marketing strategy

Dealing with external Agency issues of the company

Monitoring key performance metrics and seeking improvement opportunities

Managing paid media and search campaigns

Reporting the results of traffic, conversion rate and other performance KPIs

Dealing with development processes of main website

Maintaining day-to-day scheduling of all marketing campaigns

Ensuring campaigns are sending proper message to customers

Managing campaigns on social media channels and Google

Tracking and analyzing the results of digital marketing campaigns

Dealing with remarketing audiences to increase effectiveness and efficiency of campaigns

Working with developers to solve website issues to build user-friendly landing pages

Creating A/B test to identify the best performed campaigns

I am ready to help you! Please fill out the form to contact me!